Blow Dry Your Hair? Do Your Arm a Favor With It Factor

30.11.11

For most women, blow drying your hair is a chore depending on hair type. I know it personally takes me around 25 minutes for a haphazard blow dry. I’m not even going to go into how long it takes trying to do a proper blow dry with a round brush and the likes.

That’s why I really love a new product I recently tried. It Factor Quick Blowdry Shampoo and Conditioner is a new revolutionary shampoo and conditioner duo that the company claims can shave as much as 50% off your drying time. Available for coarse or fine hair, It Factor uses a special VaporBoost SystemTM, which speeds up evaporation by reducing the bond between water and the hair shaft. Once heat is applied, the water releases from hair more easily and turns into water vapor more quickly.

I tried the line for coarse hair and I loved how moisturizing the shampoo and conditioner were. As an added bonus, it’s free ofย  harsh sulfates, parabens, sodium chloride and alcohol. My normal 25 minute blow dry only took about 15 minutes–that’sย  10 more minutes of sleep in the morning!

It Factor shampoo for fine and medium to coarse hair is $22.50 for an 8.5-oz. size and $22.50 for conditioner for fine and medium to coarse hair for a 6.8-oz. size. It’s available at salons nationwide. Go to www.itfactorbeauty.com for locations.

 

Full Disclosure: The products in this post were provided by the manufacturer for consideration. For more information on my disclosure policy, please see my disclaimer page.

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