Physicians Formula, innovators and experts in bronzing, color correction and more, continues to bring women easy-to-use tools that keep them looking great. The latest gotta-have-it advice tool is an exciting, expert authored Profile Picture Guide found exclusively on www.MyPFBeauty.com. Designed to help create the perfect profile picture to be used for social networking, dating and professional business and career sites, the Physicians Formula guide was authored in conjunction with top experts in the beauty and photography fields.  The step by step guidebook covers everything a girl needs to create the ideal photos for all her uploading needs – topics highlighted include what to wear, how to pose and what’s the perfect makeup, and application techniques, to achieve beautiful looking results.

So whether tweeting or Facebooking is a full time obsession, or if an eHarmony.com membership is on the horizon, checking out the new Physicians Formula Profile Guide should be the first step before uploading any profile pictures.  The guide features three different profile personalities – social, dating and career-minded – plus step-by-step how-to’s and exclusive, expert advice from celebrity makeup artist and Physicians Formula spokesperson, Joanna Schlip.  Then it’s time to learn how to strike the perfect pose with tips from top fashion photographer, Andrew Matusik, who informs you all about the lights, camera and action to take that perfect shot.

The informative guide features easy-to-follow advice like…

• How to stage the perfect photo shoot from selecting the right makeup colors to setting the correct lighting.
• Creating the perfect YOU – how to conceal flaws and enhance assets and best features.
• The best placement for bronzer, shimmer, highlighting and contouring.
• Small steps – from a dash of eyeliner here, to a spot of concealer there – make BIG differences!

For the opportunity to showcase your own profile pictures in an exclusive contest, simply go to www.MyPFBeauty.com.  Dozens of prizes are offered and include a grand prize trip to Los Angeles for two, and an exclusive one-on-one makeup consultation with makeup master Joanna Schlip plus a professional photo shoot to capture the perfect profile picture.

For more details about the Physicians Formula Profile Picture Guidebook and Challenge, as well as complete rules and regulations, log on to www.MyPFBeauty.com.