Entries Tagged as 'Target'

Tutorial: Understated Glamorous Eyes Using Naked Cosmetics’ Sierra Nevada Set

20.5.12

This past weekend we (Renee and I) spent the whole day at The Makeup Show NYC and it was absolutely incredible, but also completely overwhelming. We spent about 3-4 hours shopping, browsing and exploring and found ourselves with arms full of heavy bags. We regrouped over lunch and then went back for more. 3 more hours!

I spent the last hour exploring all the booths I had walked past about a dozen times because they had been packed and found some serious treasure!

A brand I spent a lot of time trying and learning about is called Naked Cosmetics and this line is nothing short of amazing! They offer sets that come in sleek black sleeves and contain 6 different colors. The color set I chose is called Sierra Nevada and the colors range from a matte black to shimmer ivory with 4 other shades thrown in the mix. This set could be used on a bride or a Playboy Bunny, the colors are perfect for sexy glamour. 

I have decided to do a tutorial primarily using this set. I was completely thrilled with the performance and outcome of these shadows. This set is like a one stop shop and will take you from church to a Saturday night dance session!

Here is my tutorial for understated glamorous eyes (I wear this daily!):

SN1 Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

A) Stila‘s Prime Pot in Taffy. (Available at StilaCosmetics.com for $20)

B) Using your finger, apply primer from lashes to brow and from corner to corner.

C) Sonia Kashuk Small Multi-purpose Powder Brush. (Available at Target.com for $10.79)

D) Apply Shade #SN-01 (iridescent ivory) to the inner corner and shade #SN-02 to the brow bone (shimmer cream/pink).

SN2 Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

E) Sigma Beauty‘s Eye Shading- E55 Brush. (Available at SigmaBeauty.com for $9)

F) Using the above brush, apply shade #SN-03 (metallic copper) with a damp brush to the entire lid.

G) Cozzette Brush D200- The Bullet Brush. (Available at RoqueCozzette.com for $14)

H) Using the above brush, apply shade #SN-05 (medium brown) to the crease and outer corner.

SN3 Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

I) Sigma Beauty‘s Precision Round- P82 Brush. (Available at SigmaBeauty.com for $14)

J) Using the above brush, blend all brown shadow until there is no hard line.

K) Using the E.L.F. Gem Shadow Brush ($2, no longer available for sale), apply shade #SN-06 (matte black) to the outer corner and pull it in along the crease without putting anymore shadow on the brush.

L) Use Sigma‘s P82 Brush again to blend the black shadow until there is no hard line.

SN4 Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

M) Kryolan‘s Professional Round Brush in size # Art.3501. (Available by special order from Kryolan.com)

N) Using the above brush, draw a line along the lashes in shade #SN-06 (matte black) with a damp brush. Pull the line slightly out past the lashes and angled up to create a winged effect.

O) Using the same brush and shade # SN-05 (medium brown), line within the lower lashes.

P) LashControl‘s Purple Squeeze 2x Black Volumizing Mascara. (Available at LashControl.com for $20)

SN5 Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

Q) Apply LashControl Mascara to bottom lashes first, then top. Wiggle the wand slightly at the base of the lashes, then pull through the entire lash.

R) Obsessive Compulsive Cosmetics‘ Lip Tar in Memento. (Available at OCCmakeup.com for $14)

S) Using Apt. 5‘s Eyeliner Brush (it works better for lipstick), apply Memento to the entire lip (I cannot find this brush online anywhere, but I purchased it at Duane Reade).

T) Ta-da! The final product!

SNClose Tutorial: Understated Glamorous Eyes Using Naked Cosmetics Sierra Nevada Set

 

I hope you give this look a try and if you decide to try the Naked Cosmetics Sierra Nevada kit, I hope you love it as much as I do! Please let us know (in the comments below) if you try this look and what your outcome is.

You can purchase the Naked Cosmetics Sierra Nevada kit at MilazzoBeauty.com for $59.99.  Whatever colors you choose, I highly recommend the Naked Cosmetics pigments. They can be used as blush, shadow, lip gloss, nail polish and even temporary hair color! Amazing.

 

-x-

JenniferK

 

 

Interview with Celebrity Makeup Artist and Cosmetics Line Creator: SONIA KASHUK!

27.4.12

 

We had the incredible honor of interviewing Sonia Kashuk! She is a renowned makeup artist, creator of the Sonia Kashuk Cosmetics line carried exclusively at Target, mother, and savvy business woman. Sonia let us in on some of her beauty secrets, told us about her motivations, favorite products, and many tricks of the trade!

 

A Beauty Loft: In your opinion, what is the most important quality of great makeup?

Sonia Kashuk: That it makes the woman look better. It has to be enhancing and doing something to help the woman feel and look better.

 

ABL: What are some budding trends for Spring/Summer 2012?

  • SK: Orange is the new black. Orange is a year round color that is a staple, but the emphasis is strong for this season. Orange has a new ‘seasonless’ quality and is being seen everywhere.

 

ABL:  How long have you been practicing makeup and what has been the hardest part of building your career?

  • SK: 30 years. The hardest part, in a weird way, is the more I know, the more I realize I don’t know. I am always learning.

 

ABL: What does your daily makeup routine consist of?

  • SK: It varies. I have different levels. It can be next to nothing in my office when I’m trying products. I’m a huge believer in foundation- a little goes a long way.  I also love blush for just a pop of color. I always do my brows and add mascara.

 

ABL: What is one beauty secret you have or use?

  • SK: Doing something to bring the eyes up. Seeing how you can play with makeup to turn your negatives into positives.

 

ABL: Can you tell us about what inspires you when creating new products for your Sonia Kashuk Cosmetics line?

  • SK: Women. How and what I can do so that my makeup is easy for them to use. I am my consumer. I use my knowledge of women and think about what we need.

 

ABL: Who is one person that is a great inspiration to you?

  • SK: Two people: My mother. She’s had 5 kids and is a wonderful person. She does so much. Also, my dear friend Cindy Crawford. She has worked very hard and I learn a lot through seeing her success.

 

ABL: When did you or when will you know you have found success in the beauty industry?

  • SK: Getting the CEW award was really an amazing experience for me. [In the fall of 2003, Sonia was presented with the prestigious Cosmetic Executive Woman Achiever Award in honor of her many accomplishments and unrelenting dedication. Source: SoniaKashuk.com] Success, I find, is when people talk to me about enjoying my products; the feedback from a woman who is happy.

 

ABL: What is your favorite makeup brush and what do you use it for?

  • SK: My Sonia Kashuk Small Multipurpose Powder Brush (Available at Target.com. Suggested Retail: $10.79). Touchups, powder, shadow, I use it for everything.

 

ABL: Can you offer one tip to women with problematic or acne prone skin?

  • SK: Try your best to use very little product on your skin. Leave it as clean as possible. Skincare is essential and only use color products on your face when you need it.

 

ABL: What is your secret for achieving the perfect red lip?

  • SK: Understanding that it shouldn’t be overly defined. The red lip is easier to wear today then it has been in the past. Use a finger and blur the edges of the lip line, that makes is softer and more easily attainable.

 

ABL: Finding the right shade of red can be very tricky, can you offer any tips on finding the right shade when considering blue-red vs. orange-red?

  • SK: This is what caused me to develop my cosmetics line! If you are shopping for a red lipstick, look for a brand that has one or two. Smaller brands will have one red that looks good on everybody. We have one red lip crayon and we have yet to find a woman it doesn’t look good on.

 

ABL: What challenges have you had to overcome by being a mother and a successful woman in the beauty industry?

  • SK: I’m a perfectionist and a control freak, but something has to give. It’s impossible to be good at everything. Some days I’m great as a mom, some days I’m great at work. I do the best I can do. It is hard because of my need to be on top of my game.

 

ABL: What is your favorite product from your line and why?

  • SK: I’m so passionate about what I do and my brand, but one product I am really proud of is my foundation. The skin looking flawless is so important and one of the hardest things to get a woman to love is foundation. Foundation makes a difference, but it is the hardest consumer attraction.

 

ABL: Do you ever have a hard time figuring out you own look or makeup routine?

  • SK: There are times I have been photographed and I see things that worked and times I see things that didn’t.  I recommend taking pictures of yourself to see how you look. Its a truer sense of how you actually look then looking in the mirror.

 

Final note: “To all the ABeautyLoft readers: Don’t ever discredit the power and quality of cosmetics found in the mass market. Be careful where you go. I have brought the quality of prestige [into the mass market] without the price.” -SONIA KASHUK

 

Sonia spoke with us with such humility and kindness; it was a true pleasure. It isn’t often that a woman who has achieved such success and notoriety is so down to earth and sweet. A giant ‘Thank You’ to Sonia for giving us the time for this interview. We will forever be fans and supporters! Below, you can find some products that are Sonia’s recommended favorites, as well as a few of our favorites! All Sonia Kashuk Products can be found at Target and Target.com.

 

brushes1 Interview with Celebrity Makeup Artist and Cosmetics Line Creator: SONIA KASHUK!

SK Small Multipurpose Powder Brush; SK Perfecting Luminous Foundation; SK Lip Crayon in Rosey Nude; SK Synthetic Crease Brush

 

 

New Exclusive at Target: Boob Lift In a Tube?

10.11.11

While breast creams have been a bust in the past, a new company claims to have success in lifting, toning, and boosting the bust area.

NIP + FAB’s Bust Fix is being sold exclusively for Target and says results are visible in as little as 28 days.

The claims from the company:

This high performance bust serum is formulated to visibly plump, smooth and firm the skin around the bust and decollete, adding a volume increase of 7% in just 28 days!  Containing CellActive®- FORM, a plant-based complex of active ingredients which supports the natural process of lipid deposition, lending fullness to the bust, it will reshape the contours of the cleavage area and optimally accentuate the feminine features.

Key benefits – scientifically substantiated claims:

  1. Activation of lipid accumulation (in vitro) – Lipogenesis (formation of fat) in human adipocytes (fat cells)
  2. Volume-Effect – Added breast volume, lends fullness to the cleavage area
  3. Firming-Effect – Improved skin elasticity + firms skin in the cleavage are

I have my doubts about a cream creating significant changes to the bust area, but for only $15.95, I can’t help but to give it a try!

FA1291616E2C1EFFDFE71FFF82805E89 New Exclusive at Target: Boob Lift In a Tube?

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